St. Croix Rods
For eighteen years, I was the voice of St. Croix Rods. Every year that included a substantial catalog along with print ads. Basically, every year I concepted about thirty executions around the notion that STC was for everyone who demanded a great performing rod but called BS on the idea it had to cost a month’s rent.
Walt Burns – CW
Brittney LaCoste – AD/CD






