St. Croix Rods

For eighteen years, I was the voice of St. Croix Rods. Every year that included a substantial catalog along with print ads. Basically, every year I concepted about thirty executions around the notion that STC was for everyone who demanded a great performing rod but called BS on the idea it had to cost a month’s rent.

Walt Burns – CW

Brittney LaCoste – AD/CD

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